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Dany Vermeulen
Exxonmobile
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"The RIC model allows us to test - and when necessary adapt - our communication..."
> Read more
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Catherine Jung
Arcelor
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" In our challenge to reinforce the marketing and customer orientation of the international packaging unit ... "
> Read more
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Bernard Rosen
Coface
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"The RIC methodology is exactly what every top manager is looking for: to be able to optimize..."
> Read more
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Philippe Wolper
European Steel For Packaging Industry
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"I'm convinced that this methodology, which ranks the key decision-making factors..."
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Wim Hoebert
European Corrugated Industry
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"In our industry's challenge to develop a coherent Communication Strategy on behalf of corrugated board ..."
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The RIC Guide
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The guide to return on integrated communication is a short publication which presents how to measure, manage and maximise the effectiveness of communication...
> Read more
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