Charles Reuland
After an initial career in the marketing & PR of financial services, Charles Reuland has acquired expertise in developing and implementing pan-European marketing & communication strategies in various activity sectors. Having been Head of the Public Relations Department of the second largest Belgian Savings Bank, he became European Marketing & Communication Director of Namur-Gerling, an international credit insurance company with subsidiaries in 10 European countries. He now coaches multinational companies and major European industry federations in the implementation of integrated marketing & communication strategies in international contexts. Charles Reuland has been Professor for “Integrated Marketing Communication” in the Master Course “Global Marketing Communication” at the European campus of the Emerson College Boston, and Professor for “Corporate Communication Strategies” at the HEC-LiËge business school.

Geert Suvée

Geert Suvée’s career has led him to occupy the function of Research Director in various Marketing Research Agencies such as INRA (International Research Agencies), SOBEMAP or GATES. In contrast to many market research specialists who opt either for the qualitative or the quantitative field, he has been able to develop extensive and high level expertise in both qualitative and quantitative research methodologies. In the course of his numerous research assignments, he has been able to develop reliable analysis methods allowing to detect the underlying, unconscious factors which play a role in any decision-making process. Since 1995 he’s been heading ITC Research, a Brussels based market research agency, specialising in international B2B research. Amongst his client portfolio, he counts companies such as Fedex, Inbev, Esso, IBM, Novartis or Microsoft.